We find keywords that will help you maximize your website's viewership. We find the most relevant and search keywords that relate to the content you provide or your business. This involves at least a little bit of figuring out what makes your business unique. Maybe you're not just a clothing designer, but you're a geeky clothing designer. Maybe you're not just an auto shop but you're the best auto shop in Bangalore.
Clients’ website appears on the first page when ego-boosting keywords, such as ‘top ABC provider’, ‘Best ABC in Miami’, ‘largest ABC manufacturer’ are typed.
Client-related webpages with lead generation forms (leads are emailed instantly to clients’ sales team) reflect on the first page when keyword searches, that are likely to result in the customer purchasing an offering, are searched on google.
Postings with links leading back to the clients’ official site are made on industry forums, leading to increase in traffic and leads, besides establishing the clients’ authority on industry-related forums.
If we want to optimize well for our city, state etc., we make sure to sprinkle geographic search terms throughout. We include it in text as well as set apart. Search engines do not know where you are unless you tell them. It’s relevant how people will search for and find your website. You need to strike a balance.
The importance of keywords lies in the fact that it helps you get a good search engine ranking. The reason is that in the online world the keyword is the only tool that determines whether your reader will find your article or not. Keywords must be used very carefully and smartly. And thus a lot of research and study is needed for choosing a keyword that suits your blog/website the best.